Muscatine Power and Water (MP&W) officially entered the state-sponsored It’s in the Water contest, which will award one Iowa community with a custom water tower graphic wrap, designed by an Iowa artist. MP&W has submitted a required video presentation, subject to a public online voting October 1st through October 11th. MP&W encourages residents to vote early and often.“Needless to say, we are in it to win it,” said Erika Cox, Director of Customer and Technology Experience, “but now that we’ve got your attention, we need your vote! This is a popularity contest, and the community whose video gets the most votes will win.”
Cox noted that MP&W already planned to repaint the water tower in 2020, and when Governor Reynolds announced this contest at the Iowa State Fair, “we knew we wanted to take a shot at winning the custom design.”“Besides the cost savings, winning the contest would give us just one more opportunity to put Muscatine in the statewide spotlight and expose us to untold thousands of people via the internet. It’s very important for people in Muscatine, as well as friends and family anywhere, to cast their votes daily until October 11th.”
Cox reiterated the contest takes votes from anyone with a Facebook account, local people, friends, family, and acquaintances anywhere. She also reminded that because anyone can vote, everyone should share the links with friends and family everywhere.
The statewide online competition, authorized by the Iowa Finance Authority (IFA), seeks to promote the importance of water within communities, as well as community pride. The winning city will receive the custom water tower wrap (valued at $2,500), designed by Iowa artist Laura Palmer, a former resident of Muscatine.
The IFA has set up a special website where anyone, anywhere with a Facebook account may vote for their favorite community video and may vote once per every twenty-four hours from October 1st (at 8:00 am) through October 11th (at 5:00 pm), with the winner announced the week of October 14th. A pure popular vote, the city with the highest number of votes will win the contest. Visit https://www.mpw.org/votenow to view the video and vote for it.
Dozens of community residents, businesses and organizations, including the Greater Muscatine Chamber of Commerce and Industry, Convention and Visitors Bureau, City of Muscatine, National Pearl Button Museum and Muscatine County Conservation, aided in the production of the video. The video focuses on “Immersing Yourself in Muscatine” and since every vote counts, the public should not only vote every day, but also like and share and posts or websites related to the contest.