Sweet success: Rock Valley efforts support five groups

Margaret Hurlbert
Margaret Hurlberthttps://discovermuscatine.com
Margaret Hurlbert works as the Editor of Discover Muscatine Newspaper.

Muscatine Living

MUSCATINE, Iowa–With the holidays close at hand, the staff of Rock Valley Physical Therapy knew they wanted to help out several residents of Lutheran Living in need of gifts. In a staff meeting, one person put forward the idea of holding a pie in the face contest, where patients could put their donations in a cup for a staff member of their choice, and the three who received the most donations would get pies in their faces. Amused with the idea, everyone got on board with it and made a donation setup.

Initially, Ashley Ravenscraft, a physical therapist assistant and physician liaison with Rock Valley, and her colleagues hoped to bring in a few hundred dollars through the fundraiser, believing people would put their spare change in the donation cups and nothing more. Their patients quickly exceeded their expectations.

Within the first week, the contest took off. Patients loved the idea of having fun for a good cause and readily donated, with one person splitting $300 between three different people. “That’s when I realized it was going to be big,” recalls Ravenscraft.

In the second week, a leaderboard went up, and the patients and staff alike enjoyed tracking who had received the most donations. Along with several more sizable donations, people also brought in items from the Lutheran Living residents’ wish lists, such as Pringles chips and new pajama pants. With a generous match from Rock Valley, the pie in the face fundraiser brought in a total of $1,700, and Regional Manager Mike Wright, Vice President Steve Wieskamp, and Scott Morel, who specializes in strength and conditioning, each got a pie in the face.

The three highest donation recipients for Rock Valley Physical Therapy’s pie in the face contest preparing to get pied. Photo courtesy Rock Valley Physical Therapy.

Because the fundraiser collected more than enough money to buy gifts for the Lutheran Living residents, Rock Valley Physical Therapy took suggestions from their patients for other organizations to support. In the end, the selected the Muscatine Center for Social Action’s domestic violence shelter, First Presbyterian Church’s Emmaus Café (which provides a free Sunday lunch to anyone who needs it), It Takes a Village Animal Rescue and Resources, and No Foot Too Small (a non-profit started in Iowa to support families that experienced pregnancy loss). “We feel like we got everyone from young, to animal lovers, to older people,” Ravenscraft detailed.

A fun opportunity to bring people together before the holiday’s, Ravenscraft felt good about what Rock Valley Physical Therapy accomplished. “In the world, there is so much controversy, but it started us off right and it shows how much Muscatine really cares about their community, and it gives us hope,” she said.

Though this year’s pie in the face contest has just wrapped up and the three pie recipients have only just had time to wipe the pie filling off their faces, Rock Valley Physical Therapy has already started planning to make it repeat tradition. “We’ve already started saying this needs to be an annual event,” Ravenscraft reported. “Even the people who got pies in their faces thought it was totally worth it.”

Latest News

MUSCOM to start video streaming from 911 callers

Muscatine, Iowa- The Muscatine County Joint Communications Center (MUSCOM) is excited to announce the launch of Prepared Live in...

More Articles Like This

Muscatine Today

MTS- Brandon is here to talk about Fat Cat

Today on the show Scott Schultz from Impact Fitness and Nutrition is here to talk about more healthy fitness tips. Then if you are looking to get your car cleaned up from the winter listen to today's show to learn about a business in town that can help you with that and more..... Thank you to our show sponsors: Harpers Cycling and Fitness, Beckey Insurance, Muscatine Power and Water, RIVO Plumbing and Heating, ImpactLife Blood Center, Lutheran Living, Toyota of Muscatine, Impact Fitness and Nutrition, Sun Tan City Muscatine, Real Estate Resource Associates, UnityPoint Health Trinity Muscatine and Hy-Vee Muscatine #muscatinetodayshow #goodmorningmuscatine #KindnessIsFree

DMSN Broadcasts

Manta Rays Swim

Join us as the Muskie Boys Basketball team hosts the North Scott Lancers! Watch Your Way: DiscoverMuscatine.com Discover Muscatine Facebook Discover Muscatine YouTube DiscoverMuskie Twitter Muscatine Power and Water Cable Channel 3 Brought to you by Muscatine Power and Water, Muscatine Lawn and Power, Hy-Vee, Bayer of Muscatine, First National Bank of Muscatine, Affordable Metal Manufacturing, Eastern Iowa Power Washers, Arty’s Ice Cream and Grill, Rivo Plumbing and Heating, Riots and Rebelle’s Salon, Bickford Senior Living, Let’s Eat, Muscatine Community Y and the Youth Sports Foundation. #DMSN #MuskieSports #Muscatine #MuskieSchools #basketball #prephoops #prepbasketball

Talk of the Town

Chasing the American Dream!

I've always been an idea guy. I love sitting around a table, brainstorming with a group, and talking things through. This includes people considering...

Muscatine Area News

MUSCOM to start video streaming from 911 callers

Muscatine, Iowa- The Muscatine County Joint Communications Center (MUSCOM) is excited to announce the launch of Prepared Live in our dispatch center. Built by...